Canadians are finally catching a break as stores slash prices to get your business. Now’s a great time to score deals on stuff like phone plans and rental cars. According to a recent analysis by Desjardins Securities using Statistics Canada data, about a third of the goods and services that make up the consumer price index had lower prices in April compared to last year. For instance, cell service prices dropped 26.6%, and the cost of renting a car is down 19.1%. Retail analyst Bruce Winder explained to Peak Money that because interest rates are high, people are cutting back on nonessential spending, like clothes, to keep up with rent and grocery bills. "It’s still pricey out there, so consumers are trimming their spending," Winder said. This means companies are under pressure and slashing prices, or introducing new cheaper products, to get people spending. For example, Hudson’s Bay is offering up to 60% off all summer clothes, and Pizza Pizza introduced a “fixed-rate” extra-large pizza for just $17.99. And it seems to be working — retail sales ticked up a bit in April, breaking a streak of three months of decline.